Our magazine was started January 1st, 2007 in Atlanta, Georgia. We created the magazine to be a unique outlet for the future of all publications. Nearly 70% of active readers of print magazines, newspapers, and music listeners between the ages of 18 to 40 go online for new and fresh infor- mation. More people are taking advantage of the easy access of the internet. Our founder Shinobi Muhammad (originally from Chicago) along with other technology friends decided to create a magazine that was about diversity. In this magazine, Shinobi wanted to showcase those who were not always privy to media coverage.

The magazine features all genres of music including Rock, Metal, Pop, and Hip-Hop. We provide opportunities for exposure for models of all races and nationalities from the U.S. and around the world in fashion, commercial, avant garde, artistic and gothic. We have become an outlet for Fortune 500 public relations firms such as 5WPR, Edelman PR, and more boutique firms such as Echoing Sounds, Marone Group, The Promotion People and many more.

We cover local to international stories along with featuring major celebrities to rising stars in music, fashion, business and in other areas of interest. Our readership well over 450,000 is comprised of 48% White, 34% Black, 18% Latino and others. Our readership comes from the U.S., Canada, South America, United Kingdom, Germany, France, Denmark, Australia, South Africa, Israel and other prominent parts of the world. Currently, we are on pace for 2008 to reach over 2.5 million new readers. We will continue to improve our overall look, content deliverability and services in order to insure we develop a magazine of value and significance for our readers.